Li Dong（Chief Partner/President）

Chief Partner/President of FC Financial Holding, Chairman of  ZEFA 

An industry expert in investment banking, Chief Brand Consultant, and seasoned marketing expert with practical experience.

Li Dong is a distinguished EMBA lecturer at Peking University, Tsinghua University, Shanghai Jiao Tong University, and Zhejiang University. He boasts a wealth of practical experience in various fields, including business model construction, brand strategy implementation, marketing system establishment, integrated media communication, equity incentive, industrial and financial integration, M&A and mergers, IPO guidance, Amoeba operations, and capital operations.

He has been actively involved as a brand marketing consultant, financial advisor, and investment banking advisor for numerous renowned companies, including AIG, Lenovo, Hong Shuangxi cigarettes, Industrial Bank, Lucky Air, Hamilton Beach, Leukerbad, Heart Medical International, Shenzhen Lan Technology, New Terui Automobile, Huazhi Intelligence, Jinjiazhuang, Tuochu Technology, Texas Chicken, Qian Royal Textile, New World Real Estate, COFCO Junding Winery, Heart Landscape Group, Shidonghui, Small I Robot, and Taihu Xue, among others.